/ Marketing

Social sharing helps consumers find products

62% of avid online shoppers read product-related comments from Facebook friends.

Posted 03/28/2012Zak StamborPost a comment

Related Searches:Online Buying Habits

/ Technology

LinkShare changes its name

The online marketing company will be known as Rakuten LinkShare.

Posted 02/27/2012Mark BrohanPost a comment

Related Searches:Linkshare

/ Marketing

Google adopts a new privacy policy as it prepares to connect more consumer data

Overall, the changes could allow retailers to better target ads to shoppers.

Posted 01/25/2012Thad RueterPost a comment

/ Technology

A new daily deal operator focuses on online retailers

Zazzle.com will offer the first discount on DailyDeals.com, which launches tomorrow.

Posted 11/01/2011Zak StamborPost a comment

Related Searches:Eforcity | Zazzle

/ Technology

Paid search spending increases 7% in Q3

But retailers are experiencing lower conversion rates and average order values.

Posted 10/17/2011Thad Rueter1 comments

/ Marketing

Facebook ad spending rose 25% in Q3

Efficient Frontier says cost per click costs were up 54%.

Posted 10/12/2011Zak StamborPost a comment

/ Technology

Chanel accuses hundreds of e-retailers of selling counterfeit goods

The luxury goods retailer claims damage to Chanel’s reputation.

Posted 09/22/2011Allison Enright1 comments

Related Searches:Tiffany E Commerce | Chanel

/ Technology

The Rimm-Kaufman Group buys a search optimization firm

AudetteMedia’s chief becomes president of RKG, which specializes in paid search marketing.

Posted 08/17/2011Thad RueterPost a comment