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/ Technology
Online shoppers are spending more time reading reviews before purchases
Online shoppers take more time to read online reviews than they did three years ago, suggest survey data from PowerReviews Inc., which sells ratings and review technology, and The E-Tailing Group, a research firm.
Posted 04/27/2010Internet RetailerPost a comment
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/ Marketing
eBay dresses up its marketplace with a new fashion section
The world’s largest online marketplace yesterday launched eBay Fashion, a tab on the eBay.com home page that lets shoppers quickly cull through the site’s new, vintage, branded and designer merchandise.
Posted 04/06/2010Zak StamborPost a comment
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/ Technology
The principles that boost store sales apply on the web as well, report says
More time spent shopping, good signage and a flow that encourages exploration all can help boost sales online, as well as in stores, says a new report.
Posted 03/30/2010Zak StamborPost a comment
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/ Technology
TotalVac sees its average order value rise with a shopping guarantee
After adding a new online security assurance and shopping guarantee program to its web site, TotalVac.com says its average order value increased 42.5% and its conversion rate rose 6.1%.
Posted 03/26/2010Zak StamborPost a comment
Related Searches:Buysafe
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/ Technology
Social shopping tool helps drive 15% increase in sales at a skincare site
German skincare retailer Hautbalance Naturkosmetik says sales are up 15% since it launched a social tool on its site that enables consumers to connect with friends, post items to social networks and see what other shoppers like.
Posted 03/23/2010Zak StamborPost a comment
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/ Technology
A new web shopping guarantee clicks for 1StopCamera.com
A new online security assurance service and shopping guarantee program has produced a 7% increase in conversion rates at the e-commerce site of 1 Stop Camera, the retailer says.
Posted 03/19/2010Zak StamborPost a comment
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/ Technology
Big online spenders like to chat it up, survey suggests
53% of web shoppers who have engaged in a chat on a site have spent more than $500 online, versus 43% of all those surveyed and 34% of those who’ve never chatted, says the survey sponsored by Bold Software.
Posted 03/18/2010Katie DeatschPost a comment
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/ Technology
Need help finding the perfect pump? Heels.com has live video chat for that
Heels.com is testing a new service feature that enables shoppers to see a live video feed of a customer service representative who can help her navigate the site and complete a purchase. Heels.com hopes the personal touch will decrease cart abandonment.
Posted 03/11/2010Katie DeatschPost a comment
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/ E-Retailers
JomaShop says its new social media app is turning shoppers into buyers
JomaShop recently added a widget to its web site that shows shoppers if consumers in their ZIP code or their friends purchased items from the retailer. Shoppers who use the widget convert six times more often that those who did not.
Posted 03/05/2010Zak StamborPost a comment
Related Searches:Jomashop
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/ Marketing
QVC’s new Desktop Alert gives shoppers constant updates of daily deals
As part of its QVC Everywhere strategy, the TV and web retailer of home furnishings, apparel and jewelry products launched this week a desktop widget that provides shoppers updates every few seconds about what’s for sale in its daily deal programs.
Posted 03/05/2010Paul DemeryPost a comment
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