/ Marketing

IRCE 2012 Report: There are many ways to segment e-mail lists

Personalize e-mail in every way possible, including based on the device the shopper uses.

Posted 06/11/2012Amy DustoPost a comment

Related Searches:Silverpop | Inetvideo

/ Technology

Silverpop extends its social reach with the acquisition of PlacePunch

PlacePunch’s services enable retailers to reach consumers via mobile devices.

Posted 10/05/2011Allison EnrightPost a comment

/ Technology

With consumers communicating on the move, e-mail must go mobile, MCF speaker says

Mobile devices’ smaller screens demand a new approach to design and content.

Posted 07/07/2011Mary WagnerPost a comment

/ Technology

E-mail marketing firm Silverpop hires a new head of marketing

Eric Holmen worked in mobile marketing jobs for two companies.

Posted 03/03/2011Thad RueterPost a comment

/ Technology

Silverpop has a new chief revenue officer

The e-mail marketing vendor promotes Jeff Newlin from his previous job overseeing global sales.

Posted 11/23/2010Thad RueterPost a comment

A timely gathering

The second annual Mobile Commerce Forum arrives as retailers grapple with the power and rapid evolution of mobile

Posted 08/31/2011Don Davis1 comments