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  • / Technology

    Follow-the-crowd recommendations boost online sales at Sun & Ski Sports

    With many of its customers shopping its web site only a few times a year, the retailer of outdoor sports gear has found a way to tap the “wisdom of crowds” to recommend products and boost conversion rates and sales.

    Posted 04/01/2010Paul DemeryPost a comment

    With many of its customers shopping its web site only a few times a year, the retailer of outdoor sports gear has found a way to tap the “wisdom of crowds” to recommend products and boost conversion rates and sales.

    Related Searches:Sport Chalet

  • / Technology

    Skis.com increases visits and conversions after expanding videos

    Since more than doubling its online video library of on-snow ski reviews, Summit Sports’ Skis.com has experienced a 19% lift in conversion rates, vice president of operations Andy Schepper says.

    Posted 07/16/2009Paul DemeryPost a comment

    Since more than doubling its online video library of on-snow ski reviews, Summit Sports’ Skis.com has experienced a 19% lift in conversion rates, vice president of operations Andy Schepper says.

    Related Searches:Summit Sports

  • / Marketing

    Yahoo! hits the slopes

    Yahoo! Sports Outdoors' Ski and Snow section is beefing up for Old Man Winter by making up to the minute reporting on ski and weather conditions across the country available online and through wireless devices and using the traffic to drive skiers and snowboarders to Gear Finder, a Yahoo merchant that sells and provides price comparisons on boots, bindings, snowboards and more. "Wireless alerts , a new approach that offers offer real time...

    Posted 01/19/2001Don DavisPost a comment

    Yahoo! Sports Outdoors' Ski and Snow section is beefing up for Old Man Winter by making up to the minute reporting on ski and weather conditions across the country available online and through wireless devices and using the traffic to drive skiers and snowboarders to Gear Finder, a Yahoo merchant…

  • Back to the Future

    Backcountry.com re-adopts a niche strategy

    Posted 05/02/2005Internet RetailerPost a comment

    Backcountry.com re-adopts a niche strategy

  • / Press Release

    DESCENTE, MARKER LTD. AND NORDICA HIT THE SLOPES WITH SHOPATRON

    Shopatron Partners With Leading Winter Sports Equipment Providers in Time For Ski and Snowboard Season San Luis Obispo, CA, December 17, 2007 – Shopatron, the leading provider of eCommerce solutions for consumer goods manufacturers, announces new partnerships with major snow and ski equipment manufacturers Marker Ltd. and Nordica in anticipation of customer demand during the upcoming ski and snowboard season. This brings the number of snow-sport...

    Posted 12/27/2007

    Shopatron Partners With Leading Winter Sports Equipment Providers in Time For Ski and Snowboard Season San Luis Obispo, CA, December 17, 2007 – Shopatron, the leading provider of eCommerce solutions for consumer goods manufacturers, announces new partnerships with major snow and ski equipment…

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