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1 - 10 of 17 Results

  • Scoring conversions 30,000 feet above the earth

    / E-Retailers

    Scoring conversions 30,000 feet above the earth

    SkyMall.com earns a conversion bump from consumers shopping during flights.

    Posted 10/26/2011Paul DemeryPost a comment

    SkyMall.com earns a conversion bump from consumers shopping during flights.

    Related Content:Skymall

  • Sales in the sky

    / Marketing

    Sales in the sky

    SkyMall is building on its paper catalog’s ubiquity with free in-flight access to SkyMall.com on Wi-Fi-equipped planes.

    Posted 11/30/2011Paul DemeryPost a comment

    SkyMall is building on its paper catalog’s ubiquity with free in-flight access to SkyMall.com on Wi-Fi-equipped planes.

    Related Content:Skymall

  • SkyMall has a new owner

    / E-Retailers

    SkyMall has a new owner

    Direct Brands is now piloting the cataloger and Top 500 retailer.

    Posted 04/05/2012Kevin WoodwardPost a comment

    Direct Brands is now piloting the cataloger and Top 500 retailer.

    Related Content:Skymall

  • / E-Retailers

    SkyMall Grounds Its Spending

    In a bid to return to profitability, SkyMall says it is laying off 15% of its staff . The company says the jobs, which include "certain technology positions," were no longer essential, given the maturity of its Web site and infrastructure. Its redesigned site was unveiled in February. "Prior to 1999, SkyMall had been profitable for four years,'' says Robert M. Worsley, SkyMall's founder and CEO. "In 1999, we undertook significant discretionary...

    Posted 01/19/2001Don DavisPost a comment

    In a bid to return to profitability, SkyMall says it is laying off 15% of its staff . The company says the jobs, which include "certain technology positions," were no longer essential, given the maturity of its Web site and infrastructure. Its redesigned site was unveiled in February. "Prior to…
  • / Technology

    Cyber Monday gets peak holiday traffic–but eDay rings up the most sales

    Based on last year’s patterns, retailers should prepare for peak online traffic the Monday after Thanksgiving, but optimize for highest sales on “eDay,” Dec. 4, says Coremetrics.

    Posted 11/08/2006Kurt PetersPost a comment

    Based on last year’s patterns, retailers should prepare for peak online traffic the Monday after Thanksgiving, but optimize for highest sales on “eDay,” Dec. 4, says Coremetrics.
  • / Marketing

    To make m-commerce easy, Skymall does not ‘squish’ its e-commerce site

    When planning what to include on its m-commerce site, Skymall began with the proposition that its mobile site is a point-of-sale device in a consumer’s hands. As such, the experience needed to be quick and easy, says Jay Scannell, a speaker at IRCE 2009.

    Posted 06/10/2009Paul DemeryPost a comment

    When planning what to include on its m-commerce site, Skymall began with the proposition that its mobile site is a point-of-sale device in a consumer’s hands. As such, the experience needed to be quick and easy, says Jay Scannell, a speaker at IRCE 2009.
  • / E-Retailers

    SkyMall Pins Loss on Internet Investment

    SkyMall Inc. says it lost $7.5 million, or 57 cents per share, during the first quarter, much of it attributed to building up its Web infrastructure. The figure is double last year's first-quarter loss. Last week, the specialty goods cataloger and e-retailer announced it would lay off 15% of its staff to bring costs in line and return to profitability. Meanwhile, first-quarter sales from its Web site grew nearly fivefold over the same period last...

    Posted 01/19/2001Don DavisPost a comment

    SkyMall Inc. says it lost $7.5 million, or 57 cents per share, during the first quarter, much of it attributed to building up its Web infrastructure. The figure is double last year's first-quarter loss. Last week, the specialty goods cataloger and e-retailer announced it would lay off 15% of its…
  • / E-Retailers

    AirTran Airways fliers go shopping on SkyMall.com with Gogo

    SkyMall is aligning with Aircell to provide Wi-Fi-based in-flight shopping. Shoppers who spend at least $75 with SkyMall using Aircell’s Gogo Inflight Internet on AirTran planes can have the $12.95 Gogo fee refunded.

    Posted 06/03/2009Bill BriggsPost a comment

    SkyMall is aligning with Aircell to provide Wi-Fi-based in-flight shopping. Shoppers who spend at least $75 with SkyMall using Aircell’s Gogo Inflight Internet on AirTran planes can have the $12.95 Gogo fee refunded.
  • / E-Retailers

    SkyMall soars into e-commerce

    Given the $30 million it can cost to build and market a comprehensive e-commerce site, most chief executive officers naturally want to see a return on the company's initial investment before committing more dollars for major upgrades. But Robert W. Worsley, CEO of Phoenix-based SkyMall Inc., has seen enough to know that e-commerce is a big part of his direct marketing and catalog company's future. And that's why Worsley is giving the go-ahead to...

    Posted 01/19/2001Don DavisPost a comment

    Given the $30 million it can cost to build and market a comprehensive e-commerce site, most chief executive officers naturally want to see a return on the company's initial investment before committing more dollars for major upgrades. But Robert W. Worsley, CEO of Phoenix-based SkyMall Inc., has…
  • / Marketing

    Mobile demand means retailers need quick-loading mobile sites, SkyMall says

    Demand is straining wireless networks, and complex web pages will strain shoppers’ patience, says Jay Scannell of SkyMall, which operates a mobile site and mobile app. Retailers must take this into account in their site design when going mobile, he says.

    Posted 02/10/2010Paul DemeryPost a comment

    Demand is straining wireless networks, and complex web pages will strain shoppers’ patience, says Jay Scannell of SkyMall, which operates a mobile site and mobile app. Retailers must take this into account in their site design when going mobile, he says.

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