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  • We know who you are—and you like green tea

    To get more effective use of contextual online advertising, beverage brand Snapple worked with the Tacoda advertising network. While its ad campaign for green tea worked well as expected with health-conscious consumers, it also produced unexpectedly high results with other consumer groups.

    Posted 04/30/2007Internet RetailerPost a comment

    To get more effective use of contextual online advertising, beverage brand Snapple worked with the Tacoda advertising network. While its ad campaign for green tea worked well as expected with health-conscious consumers, it also produced unexpectedly high results with other consumer groups.

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