/ E-Retailers

Payless names a new chief marketing officer

Vincent DeSantis will lead the shoe retailer’s digital, mobile and social efforts.

Posted 01/27/2011Thad RueterPost a comment

Related Searches:Payless | Payless Shoes

/ Marketing

Facebook lets marketers turn consumer comments into ads

Retailers can take advantage of consumers’ brand interactions to create an ad.

Posted 01/27/2011Allison EnrightPost a comment

/ Marketing

How Moxsie uses Facebook to learn about its customers

Discussions are more important than selling via the social network, an IRCE speaker says.

Posted 01/27/2011Katie DeatschPost a comment

/ Marketing

Social media with a focus builds relationships and sales

The key to a social media plan is concentration, says IRCE speaker Deborah Shearer.

Posted 01/26/2011Mark BrohanPost a comment

/ E-Retailers

Drugstore.com launches a Facebook store

Consumers also can shop for products from subsidiary site Beauty.com.

Posted 01/26/2011Thad RueterPost a comment

/ Marketing

Malwarebytes launches an international Facebook store

Consumers can navigate via multiple languages and pay with a range of currencies.

Posted 01/24/2011Zak StamborPost a comment

/ Marketing

Proactive social media connects retailers with shoppers

Web retailers need dialogue with customers, says Internet Retailer conference speaker Gordon Magee.

Posted 01/19/2011Mark BrohanPost a comment

/ E-Retailers

Diapers.com sells on Facebook

The parent company of Diapers.com has added a shopping feature to its Facebook pages.

Posted 01/14/2011Mark BrohanPost a comment