/ Marketing

Social media revenue will hit $16.9 billion this year

That’s a 43.2% jump from $11.8 billion last year, Gartner says.

Posted 07/25/2012Zak StamborPost a comment

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/ Marketing

Facebook’s ads appear outside the social network for the first time

The move hints at the social network developing an ad network.

Posted 06/22/2012Zak StamborPost a comment

/ Technology

Badgeville, a loyalty program and social gaming provider, raises $12 million

The company, which serves several Top 500 retailers, plans to expand its staff.

Posted 07/27/2011Stefany MoorePost a comment

/ Marketing

Facebook modifies its currency rules after a consumer group complains

The change focuses on the prices social game developers can charge for virtual goods.

Posted 07/08/2011Allison EnrightPost a comment

/ Technology

FarmVille game developer Zynga hopes to harvest $1 billion from its IPO

The company develops games played by Facebook members.

Posted 07/01/2011Thad RueterPost a comment

/ Technology

Facebook faces antitrust pressure for promoting its new virtual currency

Consumer Watchdog calls for a federal investigation into Facebook Credits.

Posted 06/29/2011Thad Rueter1 comments

/ Technology

Ifeelgoods, a digital rewards marketing firm, raises $6.5 million

The news comes as Facebook requires game developers to accept Facebook Credits.

Posted 06/28/2011Zak StamborPost a comment

/ Marketing

Shoebuy aims to lure shoppers with free Facebook Credits

The web-only retailer says social gamer demographics mirror its customer base.

Posted 11/24/2010Zak Stambor1 comments