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Sociomantic Labs

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1 - 3 of 3 Results

  • Nearly half of consumers use multiple devices when shopping

    / Mobile Commerce

    Nearly half of consumers use multiple devices when shopping

    It’s a new world for retailers: Their customers are bouncing between PCs and tablets and smartphones and even smart TVs before they purchase a product online, on mobile or in-store, mobile and social ad firm Sociomantic Labs finds. The role of tablets is expanding, the firm adds.

    Posted 02/27/2014Bill SiwickiPost a comment

    It’s a new world for retailers: Their customers are bouncing between PCs and tablets and smartphones and even smart TVs before they purchase a product online, on mobile or in-store, mobile and social ad firm Sociomantic Labs finds. The role of tablets is expanding, the firm adds.

    Related Content:Survey | Bill Siwicki | Mobile

  • / Press Release

    Sociomantic Labs Shows the Power of Personalization

    It found that personalized ads lead to a dramatic improvement in a marketing channel’s perceived influence, as well as a channel’s ability to encourage consumers to take action.

    Posted 11/14/2013

    It found that personalized ads lead to a dramatic improvement in a marketing channel’s perceived influence, as well as a channel’s ability to encourage consumers to take action.
  • / Press Release

    Sociomantic Labs Has a New CEO

    Jason Kelly takes over at the global demand-side platform delivering real-time bidding solutions for e-commerce advertisers around the world.

    Posted 09/10/2012

    Jason Kelly takes over at the global demand-side platform delivering real-time bidding solutions for e-commerce advertisers around the world.

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