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SizeAppeal.com expects site redesign to triple sales

SizeAppeal.com, which sells plus-size women’s fashions, expects a web site overhaul that will go live later this month to triple its sales of 15,000 items per month.

Posted 04/08/2002Internet RetailerPost a comment

For women not built like Barbie, Lucy.com throws the cookie cutter out the window

An epiphany-when you realize that things don’t have to be the way you always thought they’d be-is the best way to describe Lucy.com, an innovative site that caters to active women who are just plain tired of trying to fit into the model stereotypes that haunt all segments of retailing. From swimsuits, to jog bras, to yoga pants, finding the right stuff to stuff yourself into for a workout can be a nightmare. And, the challenge of finding clothes...

Posted 12/26/2000Don DavisPost a comment