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  • Hey catalog buyer, how about trying the web?

    Some catalog customers need a nudge to try online shopping, as Quill Corp. discovered in its efforts to move buyers to its more cost-efficient, self-service channel, Quill.com. Quill’s offer of a free gift for a first online purchase has attracted customers to the web and produced incremental sales.

    Posted 04/01/2005Internet RetailerPost a comment

    Some catalog customers need a nudge to try online shopping, as Quill Corp. discovered in its efforts to move buyers to its more cost-efficient, self-service channel, Quill.com. Quill’s offer of a free gift for a first online purchase has attracted customers to the web and produced incremental…

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