/ Marketing

71% of big brands fail to engage shoppers on Twitter

Acquity Group report encourages retailers to build a coherent social media strategy.

Posted 12/26/2012Zak StamborPost a comment

Related Searches:Gap | Bath And Body Works | Coach Inc

/ Technology

RadioShack fills two executive jobs

The consumer electronics retail chain continues to search for a new CEO.

Posted 12/21/2012Allison EnrightPost a comment

Related Searches:Radioshack

/ Technology

Top 20 store retailers’ mobile sites and apps fall short for some consumers

Speed, navigation and checkout can be problematic, Mobiquity finds.

Posted 12/12/2012Bill SiwickiPost a comment

Related Searches:Cvs | Kohl's

/ Technology

Target soars 14 spots on a weekly m-commerce site performance index

It fixed problems with site redirection and home page content, Keynote Systems says.

Posted 12/11/2012Bill SiwickiPost a comment

Related Searches:Internet Retailer Online Retail Index

/ Technology

Consumers go bananas for Chiquita’s mobile campaign

QR code-stickered fruit drew 159,315 unique visits in three months this summer.

Posted 10/23/2012Amy DustoPost a comment

Related Searches:Safeway

/ E-Retailers

Target to match online prices for the first time

But only on items from Amazon.com, Walmart.com, BestBuy.com and ToysRUs.com.

Posted 10/17/2012Kevin WoodwardPost a comment

Related Searches:Target Corp | Freedman | Bestbuy

/ Technology

A cleanser manufacturer cleans up with a mobile marketing app

Jelmar used the Checkpoints app to encourage store shoppers to view video ads.

Posted 10/17/2012Amy DustoPost a comment

/ Technology

Target retargets mobile commerce domains

Changing content location gives the retailer a powerful performance boost.

Posted 09/27/2012Bill SiwickiPost a comment

Related Searches:Google Trusted Stores

/ Technology

Apple’s Passbook opens a new mobile marketing venue

75,000 Sephora loyalty card members flocked to the mobile wallet in the first five days.

Posted 09/26/2012Bill Siwicki1 comments

/ Technology

MasterCard kicks in a new marketing gear with shopkick

In addition to a network of retailers, the mobile marketing app bags a card association.

Posted 07/03/2012Mark BrohanPost a comment