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/ Marketing
Facebook lets marketers retarget shoppers in the news feed
That’s where 40% of the social network’s users spend their time, Facebook says.
Posted 03/26/2013Zak StamborPost a comment
Related Searches:Retargeting | Small Business | The Limited
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/ Marketing
Facebook goes live with real-time ad bids
OnlineShoes.com’s Facebook Exchange ads produce a user click-through rate of more than 15%.
Posted 09/13/2012Zak Stambor1 comments
Related Searches:Facebook Exchange | Lieb
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/ Technology
Diapers.com finds new customers with retargeting
3% of consumers who see the retargeted ads click through to the retailer’s site.
Posted 11/19/2010Allison EnrightPost a comment
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/ Marketing
A start-up`s new take on retargeting: focus on the top customers
Among the hottest topics in online display advertising is retargeting, the practice of showing consumers who have demonstrated interest in a particular product or brand relevant ads as they move around the web. A new marketing company called TellApart says it can improve retargeting results by identifying an online retailer's best customers, then investing heavily in targeting them with web display ads.
Posted 04/15/2010Don DavisPost a comment
Related Searches:Hayneedle
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/ Press Release
TellApart Appoints a Chief Operating Officer
Tom Cheli joins TellApart from QuinStreet, Inc., one of the largest online direct marketing and media companies in the world.
Posted 04/11/2012
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/ Press Release
TellApart Hires a Chief Operating Officer
Tom Cheli joins TellApart from QuinStreet, Inc., one of the largest online direct marketing and media companies in the world.
Posted 04/09/2012
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