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/ Technology
Texts prompt shoppers to pull out their plastic
In a test, shoppers sent marketing text messages when close to stores spent more.
Posted 04/16/2013Katie DeatschPost a comment
Related Searches:Text Message | Katie Deatsch | Geolocation
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/ Technology
Many consumers who like e-mail also want text messages
They would welcome texts with deals and location-based offers, Responsys finds.
Posted 12/12/2012Bill Siwicki1 comments
Related Searches:Email Marketing
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/ Technology
Mobile local ad spending to soar 539% from 2011 to 2016
The amount of money spent on those ads will hit $5.01 billion in 2016.
Posted 04/20/2012Bill SiwickiPost a comment
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/ Technology
Smartphone owners don’t want to be bothered
Most would prefer no promotional messages sent to their devices, a survey finds.
Posted 01/10/2012Kevin WoodwardPost a comment
Related Searches:Online Buying Habits
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/ Technology
Shopko is catching up in m-commerce to rivals Walgreens and CVS
The pharmacy merchant has debuted a prescription app.
Posted 01/10/2012Bill SiwickiPost a comment
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/ Technology
Yes, Virginia, consumers will buy big-ticket items via mobile
Dell’s average order value for mobile purchases is 25% higher than online.
Posted 12/27/2011Bill Siwicki1 comments
Related Searches:Brandon Mcgee
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/ Technology
Now Walgreens customers can refill a prescription with a quick text
The retailer texts a reminder, the customer replies and the prescription is refilled.
Posted 10/06/2011Bill SiwickiPost a comment
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/ Marketing
Twitter influences consumers’ purchases
35% of shoppers say that Twitter feeds help guide their purchasing decisions.
Posted 09/20/2011Zak Stambor1 comments
Related Searches:Channel Intelligence
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/ Technology
A mobile bridge between coupons and loyalty cards
Retailers can use a text message service to help consumers redeem coupons.
Posted 09/08/2011Bill SiwickiPost a comment
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/ Technology
Mobile shoppers are young, and more affluent than mobile web users overall
A new study shows 58% of mobile shoppers are age 18-34.
Posted 06/13/2011Bill Siwicki1 comments
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