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    Customize the content, goes the thinking at CheckOut.com, and shoppers will load their carts with videos and DVDs to do just what the name suggests. That’s why the entertainment site wants to tailor every page to fit customers’ profiles-and serve up to one million dynamically generated pages per hour. “The goal was to do that without buying a lot of hardware or enough Oracle to make Larry Ellison really happy,” says chief technology officer...

    Posted 12/26/2000Don DavisPost a comment

    Customize the content, goes the thinking at CheckOut.com, and shoppers will load their carts with videos and DVDs to do just what the name suggests. That’s why the entertainment site wants to tailor every page to fit customers’ profiles-and serve up to one million dynamically generated pages…

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