/ Marketing

Twitter makes it easier to buy ads

The microblogging service launches an advertising API.

Posted 02/21/2013Zak StamborPost a comment

Related Searches:Adobe | Promoted Tweets | Emarketer

/ Technology

U.K. tops U.S. in mobile social networking

Japan leads in social networking via mobile devices among seven countries, Arbitron says.

Posted 02/20/2013Bill SiwickiPost a comment

/ Technology

Mobile Twitter users represent a rapt audience for advertisers

They’re 58% more likely to recall an ad than other users, Twitter and Compete find.

Posted 02/19/2013Bill SiwickiPost a comment

Related Searches:Promoted Tweets

/ Technology

A virtual tool for online furniture sellers

E-retailer Steelcase boosts sales with a 3D room designer from LoveMyHome.

Posted 02/19/2013Amy DustoPost a comment

Related Searches:Furniture | Online Furniture Sales | Furniture E-commerce

/ Marketing

Storytelling drives Seventh Generation’s content strategy

It’s how the retailer of eco-friendly home products romances shoppers.

Posted 02/19/2013Allison EnrightPost a comment

Related Searches:Irwd 2013 | Web Design And Usability | Usability

/ E-Retailers

How Express strikes while the customer is hot to purchase

 Consumers can buy and engage at all times from the apparel retailer.

Posted 02/13/2013Don DavisPost a comment

Related Searches:Oracle Atg | Irwd | Irwd 2013

/ Marketing

Twitter gets into e-commerce

The social network and American Express enable buying via tweets.

Posted 02/12/2013Zak StamborPost a comment

Related Searches:Tax | Express | Digital Catalog

/ Marketing

Google spurs retailers to use Google+

The search giant features brands’ posts to search results.

Posted 02/08/2013Zak StamborPost a comment

Related Searches:Thinkgeek | Google Plus | Rei

/ Marketing

Top e-retailers put a greater focus on products and social sharing

More retailers put store locators on their sites and on Facebook, a new study says.

Posted 02/06/2013Amy DustoPost a comment

Related Searches:Top 100 Etailers | Instagram | Youtube

/ Marketing

Social marketing firm SocialCode hires Facebook’s sales director

Bill Masterson takes over as the vendor’s chief revenue officer.

Posted 01/23/2013Zak StamborPost a comment

Related Searches:Needle