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1 - 10 of 13 Results
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/ Marketing
Superior site design begins and ends with superior testing
An IRWD speaker says better testing can take design to another dimension.
Posted 12/01/2011Mark BrohanPost a comment
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/ Marketing
A usability study gives Shopko a long to-do-list for its e-commerce site
At IR’s design conference, a Shopko executive will give design and usability tips.
Posted 11/22/2011Stefany MoorePost a comment
Related Searches:Checkout Best Practices
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/ Technology
Mobile Commerce Forum Report: Ease of use is a must for mobile sites
Charming Shoppes ran usability tests to isolate issues, and uncovered fixes.
Posted 10/14/2011Allison EnrightPost a comment
Related Searches:Ken Mowry | Universal Shopping Cart
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/ Marketing
Test, correct and test again to make a web site easy to use, says one IRWD speaker.
Michael Summers will discuss the usability mistakes that drive customers away.
Posted 02/10/2011Mark BrohanPost a comment
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/ Marketing
Retailers need to make sites easier to use, report says
A study finds consumers failed to complete assigned tasks 45% of the time.
Posted 06/23/2010Mary WagnerPost a comment
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/ Marketing
Research leads to the right design recipe
Usability testing helps Charming Shoppes understand how consumers shop its site.
Posted 06/13/2010Nesli KarakusPost a comment
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/ Marketing
Small changes can make a big impact in web design, experts say
When US-Mattress.com color-coordinated its Add to Cart button with its View Cart icon, it produced a 7% increase in overall sales. That shows that small changes can have a big impact, said IRWD10 speaker Kevin Richards, president of Ventura Web Design.
Posted 02/17/2010Paul DemeryPost a comment
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/ Marketing
Lee Jeans finds pockets of web problems with consumers’ help
The jeans maker made strides in conversions after addressing shopper complaints in a redesign. But new research shows there’s room for improvement, e-commerce business manager Lori Graham told the Internet Retailer Web Design & Usability 2010 Conference.
Posted 02/16/2010Katie DeatschPost a comment
Related Searches:Lee Jeans
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/ CONTENT_ROOT
Testing is the cornerstone to site optimization, says VistaPrint
In improving its site, VistaPrint runs dozens of tests every three-week cycle to prove results before making changes, senior director of user experience Jeff Prus says.
Posted 01/21/2009Paul DemeryPost a comment
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/ E-Retailers
Sony’s user friendly approach to usability testing
Most traditional usability testing takes place in a laboratory environment, but SonyStyle.com gets better results when the testing takes place on the customer’s most familiar turf: their web-enabled home, office or laptop computer.
Posted 06/06/2008Bill BriggsPost a comment
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