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Shopping a top-three online activity for 15% of teens
Opportunities to tap the teen market abound for companies with the right products -- including those offering online payment alternatives, says Yankee Group.
Posted 11/26/2001Kurt PetersPost a comment
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What a Teen Wants
New ways of experiencing life have always worked this way: what seemed exotic to one generation is a way of life to the next. And so it is with Internet shopping. Teens are online in record numbers and probably will spend up a storm-as teens are wont to do. So what’s the problem? Here’s the problem: Teens usually don’t have a way to pay for what they want online without borrowing Mom and Dad’s credit card. Totally uncool. But where there’s a...
Posted 12/26/2000Don DavisPost a comment
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