Making Contact

Even as they closely monitor call center costs, e-retailers are adding tools to ensure agents can answer the questions that prompt customers to call.

Posted 07/31/2009Internet RetailerPost a comment

Stars of e-retailing

These retailers found ways to shine online, despite the tough economy. Here are profiles of the fastest-growing web-only merchant, retail chain, manufacturer and cataloger—plus a handful of other retailers that registered strong online growth.

Posted 05/29/2009Internet RetailerPost a comment

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Wall Street 3.0

There was the Internet investment bubble, then years of solid growth. Now chastened investors take an optimistic, but sober, view of e-commerce.

Posted 02/26/2009Internet RetailerPost a comment

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Buyers Guide 2009 Overview: Unearthing the real ROI

Retailers are taking a long-term view when assessing whether a technology investment will create a payback

Posted 06/26/2008Internet RetailerPost a comment

How two retailers’ one-on-one campaigns boosted e-mail response rates

Marketers have long known that open, click-through and conversion rates all increase when they segment lists and include personalized offers in e-mails. Now, VistaPrint and Philosophy.com have found that they more specific a marketer can get, the better the return.

Posted 09/27/2007Internet RetailerPost a comment

State of the Industry: Digging deeper

As a result of shifting marketing conditions, more retailers now consider a robust e-commerce infrastructure a competitive edge.

Posted 06/28/2007Internet RetailerPost a comment