/ Technology

eCost.com buys into extended warranties

Consumers shopping on eCost.com can now protect their purchases with an extended warranty from SquareTrade, an online warranty provider.

Posted 10/15/2008Bill BriggsPost a comment

/ Technology

How Guitar Center checks profitability with web-based business intelligence

When Guitar Center offers customers extended warranties along with products, its web-based business intelligence system pulls and analyzes data from several applications to determine if the deals will positively impact sales and profit margins.

Posted 05/11/2007Kurt PetersPost a comment

Dell rolls out more diagnostic tools for the business-to-consumer market

Dell Inc. is rolling out a new consumer product that delivers more web-based diagnostic and trouble-shooting tools. The new tools prevent spyware and viruses by removing unwanted pop-ups, and remotely test operating systems and updates.

Posted 04/11/2007Mark BrohanPost a comment

Assurz.com tests refund guarantee program for online shoppers

A program offering 100% refunds to subscribers for returns of online purchases is getting a trial run through January. Assurz.com guarantees a full refund if a retailer doesn’t return or exchange merchandise in a manner satisfactory to the customer.

Posted 12/28/2006Bill BriggsPost a comment

/ Marketing

CompactAppliance builds revenue with automated e-mail campaigns

When a customer buys a refrigerator at CompactAppliance.com, she’s likely to receive an automated e-mail message weeks later offering an extended warranty or information about filter replacements. The tactic has boosted sales, the retailer says.

Posted 08/02/2004Paul DemeryPost a comment

How one small eBay seller quickly became a power seller

In the year since Remarketed Systems Inc. began selling laptops on eBay.com, sales have surged from a monthly average of $25,000 to $150,000. The keys: flexibility and willingness to make changes as needed.

Posted 12/10/2002Kurt PetersPost a comment

/ Technology

The FTC: It sees you when you’re shipping--or making promises

The FTC’s Division of Enforcement recently sent letters to 51 online retailers reminding them that certain claims they make on their web sites are covered by FTC regulations.

Posted 12/04/2002Kurt PetersPost a comment

ReturnBuy branches onto its own web site

Liquidator ReturnBuy says “massive” returns of consumer electronics that shoppers didn’t thoroughly research drive sales of like-new products at ReturnBuy.com. It will continue to operate at eBay.

Posted 11/13/2002Kurt PetersPost a comment