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/ Technology
Cotendo goes global, gets funds and helps clients cozy up to search engines
Content delivery network Cotendo has been busy lately. Just this month it collected $12 million in a third round of funding, announced two soon-to-be-opened offices in Paris and Berlin and has slated for release a new tool to help its clients boost natural search results.
Posted 05/06/2010Katie DeatschPost a comment
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/ Marketing
Marketers will spend 43% more on search engine optimization this year
Spending for search engine optimization is expected to increase by 43% this year, with 52% of companies saying they will spend more than in 2009, according to a report by Econsultancy.com and the Search Engine Marketing Professional Organization.
Posted 04/15/2010Paul DemeryPost a comment
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/ Marketing
Most e-retailers selling internationally use paid search to drive traffic
Two-thirds of web retailers that generate more than 10% of their revenue from international markets use paid search to drive users to their e-commerce sites, according to a new report.
Posted 04/15/2010Paul DemeryPost a comment
Related Searches:E-commerce Mexico | Lands End Revenue
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/ Technology
Highly visible e-retailers are largely invisible in search results
Big online retailers do a better job of showing up in natural results on Google than Fortune 500 companies do—but not by much, says search engine optimization firm Conductor. And visibility falls when consumers type in search phrases several words long.
Posted 04/08/2010Katie DeatschPost a comment
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/ Marketing
An e-retailer buys the e-commerce foundation, but builds his own front door
Full Source uses NetSuite to manage most aspects of its five sites that sell safety gear and janitorial supplies. But when it needed flexibility, it added new customer-facing sites and a content management system that boosted its search engine rankings.
Posted 03/31/2010Katie DeatschPost a comment
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/ Technology
Road Runner Sports increases its traffic and sales by focusing on SEO
Road Runner Sports says it has increased sales on some types of shoes and boosted traffic from search engines 30% by changing its site search and making its site more search engine-friendly.
Posted 03/23/2010Zak StamborPost a comment
Related Searches:Road Runner Sports | Celebros
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/ Technology
Bing posts strong gains in the booming worldwide Internet search market
Microsoft`s Bing is making gains in search engine market share, but it still has a long way to go to catch Google—or even Yahoo—in terms of worldwide searches, according to online measurement and research firm comScore Inc.
Posted 01/26/2010Zak StamborPost a comment
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/ Technology
Retailers spent 17% more on search marketing in Q4, report finds
A new report from search engine marketing firm Efficient Frontier finds that retailers spent 17% more on search engine marketing in the fourth quarter than they did in the same period in 2008, and 46% more than in the third quarter.
Posted 01/19/2010Zak StamborPost a comment
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/ Technology
Big box retailers get most web traffic from natural search, study finds
Despite a heavy investment in paid search, 66% of the traffic at big box retailers’ web sites comes from non-paid clicks.
Posted 12/31/2009Zak StamborPost a comment
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/ Technology
How social network investments can boost natural search results
Although it only accounts for 7% of search listings, social media offers an opportunity to lift brands’ prominence in natural search.
Posted 12/04/2009Zak StamborPost a comment
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