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Online marketers spend more in the third quarter
Return on investment also improved, a DMA survey says.
Posted 12/10/2010Thad RueterPost a comment
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/ Technology
Investment in marketing data generated online will reach $840 million by 2012
Research finds spending on online data will cannibalize other data investments.
Posted 09/09/2010Allison EnrightPost a comment
Related Searches:Cannibalization
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