/ Marketing

eBay makes a bigger bid on Japan and Singapore

EBay Inc. is taking a further step into Asia with its Korean Gmarket brand, which it acquired in June 2009 for $1.2 billion. It has signed a joint venture agreement with Young Bae Ku, the founder of Gmarket, to expand Gmarket’s existing online marketplaces in Japan and Singapore.

Posted 05/07/2010Internet RetailerPost a comment

/ E-Retailers

PetMedPros boosts search results by uncovering the phrases shoppers use

Changing product descriptions on its retail web site so they better match the phrases that customers type into the Google search engine has boosted search results for PetMedPros.com, an online retailer of pet medication.

Posted 05/05/2010Internet RetailerPost a comment

/ Technology

Web measurement firm comScore registers 18% growth in first quarter

ComScore Inc., which measures traffic to web sites and mobile devices, reported 18.0% growth in its first quarter revenue and raised its revenue guidance for the year to a range of 24% to 28% from 21% to 25%.

Posted 04/30/2010Internet RetailerPost a comment

/ Technology

Consumers continue to click and watch in record numbers in March

Internet audience measurement company comScore Inc. reports 84.8% of the U.S. Internet audience viewed online video in March. The average U.S. Internet user viewed 173 online videos, up from 97 a year ago. With the average video lasting 4.3 minutes, users viewed an average of 12.4 hours of videos in March.

Posted 04/30/2010Internet RetailerPost a comment

/ Technology

Shopzilla gets a better hold on I.T. work with an on-demand management tool

An e-marketplace with millions of products sold by thousands of retailers—and an I.T. staff of about six—Shopzilla has its hands full in managing technology service projects, says Jim Caldwell, director of infrastructure services for Shopzilla. But a new web-based I.T. service management tool from BMC Software Inc. is easing the load, he adds.

Posted 04/29/2010Paul DemeryPost a comment

/ Marketing

Retailers can look to blogs and social media to boost search rankings

Too few retailers understand the importance of blogs, press releases and social media when trying to boost natural search results, says Danielle Leitch, executive vice president at MoreVisibility, an interactive marketing and search engine optimization agency.

Posted 04/26/2010Internet RetailerPost a comment

/ Technology

E-commerce platforms offer retailers new social and mobile features

E-commerce platforms continually add new features, and some of the recent innovations enable retailers to better reach consumers through mobile devices and social media sites, says Brian Walker, senior analyst, e-commerce, at Forrester Research Inc.

Posted 04/23/2010Internet RetailerPost a comment

/ Technology

GSI adds licensed software and deepens its ties to Europe

GSI Commerce Inc., which hosts e-commerce sites for more than 200 retailers, is adding licensed software and forging a stronger European presence through its new partnership with Germany-based Intershop Communications AG.

Posted 04/22/2010Paul DemeryPost a comment

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