/ Marketing

LampsPlus.com: A call or a scan

The merchant places a premium on mobile customer service.

Posted 11/26/2012Bill SiwickiPost a comment

Related Searches:Lamps Plus

/ Technology

Taco Bell reconnects with younger consumers via mobile

Marketing campaigns for that audience use 2-D bar codes and augmented reality tools.

Posted 10/12/2012Allison EnrightPost a comment

Related Searches:Millennials

/ Technology

Use of QR codes doubles among European smartphone owners

Nearly three in four users are scanning to obtain product information, comScore finds.

Posted 10/01/2012Bill SiwickiPost a comment

Related Searches:Qr Code

/ Technology

Are QR code campaigns really worth it?

An MMCF speaker will share what didn’t work for him.

Posted 08/31/2012Amy DustoPost a comment

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/ Technology

Cataloger plants mobile seeds to reduce expenditures

Appleseed’s launches three m-commerce sites in time for Postal Service offer.

Posted 07/26/2012Bill SiwickiPost a comment

Related Searches:Orchard Brands | Orchard | Orchard Brands Corp

/ Technology

Taco Bell offers a large m-commerce menu

Be innovative and distinct, advises a Taco Bell executive and MMCF 2012 speaker.

Posted 07/20/2012Bill SiwickiPost a comment

/ Technology

The Postal Service unwraps a 2-D bar code promotion for the holidays

It's good timing as bar code scans via ScanLife’s app hit 16 million in Q2.

Posted 07/18/2012Bill SiwickiPost a comment

/ Technology

Taco Bell cooks up edible QR codes

The chain creates ads with 2-D bar codes made up of avocados and lemons.

Posted 07/10/2012Bill Siwicki1 comments

Related Searches:Qr