/ Technology

More price-sensitive shoppers are less satisfied online, new study shows

Consumer satisfaction with e-retailers fell in the first half of this year to 73 on a 100-point scale, driven by consumers’ focus on price, says the Top 100 Online Retail Satisfaction Index from ForeSee Results and FGI Research.

Posted 05/11/2009Katie DeatschPost a comment

/ Marketing

Army & Air Force Exchange Service deploys buy online/pick up in store

In a move to compete with other mass merchant sites, Army & Air Force Exchange Service recently updated AAFES.com with a buy online/pick up in store program. The program will include 1,000 items by December.

Posted 04/29/2009Mark BrohanPost a comment

/ Technology

Army & Air Force Exchange Service outsources supply chain duties

Army & Air Force Exchange Service has signed a five-year, $15.3 million supply chain contract with PFSweb. Under the contract, PFSweb will provide global fulfillment support to the retail chain’s catalog and online business.

Posted 04/08/2009Bill BriggsPost a comment

/ E-Retailers

Chain that serves U.S. military personnel cultivates its feminine side

The Army & Air Force Exchange Service is adding more products that appeal to women, who currently make up only about a third of the customers of the multichannel retailer that sells through stores on military bases as well as catalogs and the web.

Posted 03/04/2009Mark BrohanPost a comment

/ E-Retailers

AAFES marches to $1 billion in web sales

The Army & Air Force Exchange Service now commands $1 billion in annual web sales. Since AAFES launched its first web store in 1997, its various e-commerce sites have also processed 5 million orders from 1.2 million customers.

Posted 08/01/2007Mark BrohanPost a comment

/ Marketing

Customer satisfaction drives conversion rates, loyalty

E-retailers have many tools available to measure their business after the fact. But calculating conversion rates and tallying site visitors don’t do much for predicting the future, says Larry Freed, CEO of ForeSee Results.

Posted 06/08/2007Paul DemeryPost a comment

AAFES.com issues marching orders for web campaign

AAFES, the organization that supplies and operates the U.S. military’s PX system, is making substantial site upgrades, including reorganizing departments, adding more merchandise and beefing up site search.

Posted 03/15/2006Bill BriggsPost a comment

/ Technology

CentricMall.com now has more than 50 retailers

Cookware retailer Berghoff Worldwide and BabyUniverse.com have joined CentricMall.com, bringing the U.S. military’s shopping site to a total of 51 merchants.

Posted 08/30/2005Kurt PetersPost a comment