Bare Necessities’ new site leaves little to the imagination
Aug. 14, 2009 BareNecessities.com offers women’s undergarments that meet the, well, bare necessities of women. The products are, for the most part, what women wear ...

Targeted e-newsletters generate higher revenue for BareNecessities.com
Apr. 10, 2008 BareNecessities.com generates revenue two to three times higher from targeted e-newsletters than from general newsletters, says David Wauters, d...

Ka-ching, Ka-ching
Apr. 1, 2008 Ka-ching, Ka-ching Examining payment options to find more ways into consumers’ wallets By Paul Demery Mike Hackley, CEO and co-founder of ShoppersChoice.com LLC, has yet to meet an online payment method he doesn’t like.
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Alternative payments boost average order value at Bare Necessities
Mar. 7, 2008 Online lingerie retailer Bare Necessities has experienced an increase of about 3% in average order value for orders placed through the Bill Me Later p...

Apparel & Accessories Bringing merchandise and the store to online shoppers | InternetRetailer.com
Dec. 1, 2007

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Managing E-Commerce
Feb. 1, 2007 After years as a store manager with Dillard’s, Macy’s and Neiman Marcus, Kristen Montella knew retail merchandising. And after a few years as director...
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Segmented e-mail marketing pushes up open rates for BareNecessities.com
Jan. 25, 2007 A push into segmented e-mail marketing lists is paying dividends for BareWeb Inc., which owns and operates BareNecessities.com. Prior to seg...

Make a new plan, Stan
Jan. 1, 2007 When Harvey Seegers became president of Home Depot Direct in 2005, he had to completely revamp the multi-channel retailer’s e-commerce operations. His...

Bare Necessities hires a retail veteran to head up e-commerce
Nov. 27, 2006 Online lingerie retailer Bare Necessities has hired Jessica Jackson, an ex-Victoria’s Secret director, as its vice president of e-commerce, a ...

The Perfect Fit
Nov. 1, 2006 The Perfect Fit Carefully implementing the right personalization techniques and technologies to enhance online merchandising, marketing and shopping can help cross-sell and upsell, retain customers, and boost sales. By Bill Siwicki Right off the bat, Casual Male XL has an advantage in e-commerce,…