Segmented e-mail marketing pushes up open rates for BareNecessities.com

A push into segmented e-mail marketing lists is paying dividends for BareNecessities.com, increasing e-mail open and click-through rates by about 10%, while helping total 2006 sales grow by about 43%.

Posted 01/25/2007Paul DemeryPost a comment

/ Technology

Fireclick extends its product offerings further

Fireclick Inc. today is releasing NetFlamePlus, which incorporates a geo-tracking function to identify the location of site visitors’ Internet servers, and a path-analysis tool that monitors visitors’ activities by a number of criteria.

Posted 06/03/2002Internet RetailerPost a comment

Ka-ching, Ka-ching

Merchants accept non-credit card payments to acquire new customers and increase average orders.

Posted 03/31/2008Internet RetailerPost a comment

/ Press Release

TrueSpectra Image Server Chosen by Bare Necessities to Speed Development and Enhance Customer Experience

Time To Market for New Products Reduced by Two-thirds SAN MATEO, CA - February 18, 2002 - TrueSpectra, Inc. (www.truespectra.com) the leading provider of high-performance server-based imaging solutions, today announced Bare Necessities (www.barenecessities.com), a leading specialty retailer of women`s brand name intimate apparel and hosiery, has selected and implemented TrueSpectra Image Server, reducing product time-to-market by two-thirds and...

Posted 02/19/2003