SPONSORED SUPPLEMENT: Sales-boosting technologies
Dec. 1, 2009 With most consumers using the web regularly, opportunities abound for e-retailers to reach outward to new customers and to delight the customers they ...

GSI Launches Four Specialty Web Stores—Barbie, Hot Wheels, Disney and Games—For Mattel
Nov. 19, 2009 Mattel Signs Multiyear Agreement with GSI for Technology, Fulfillment, Customer Care and Marketing Services KING OF PRUSSIA, Pa., Nov. 19, 2009 – G...

New online gift cards help The Container Store better target customers
Nov. 19, 2009 Multichannel retailer The Container Store this week began offering online gift cards that allow it to track and analyze the shopping behavior of c...

WinBuyer and Overstock Enter Strategic Partnership Agreement
Nov. 19, 2009 Overstock consumers to benefit from enhanced shopping experience. Overstock.com, the leading online retailer with specialty...

Display ad-serving technology balances personalization and privacy
Nov. 19, 2009 Personalization is one of the hottest trends in Internet retailing, but increasingly, consumers are scrutinizing how marketers gather and use d...

ExactTarget Launches Industry’s First On-Demand Integration with Pivotal Veracity’s MailboxIQ
Nov. 18, 2009 Partnership Provides Marketers ‘Never-Before Seen’ Insight on Email Delivery, Interaction INDIANAPOLIS (Nov. 16, 2009) – On-demand email and one-...

Massive Inc., comScore Announce Breakthrough In-game Advertising Research Methodology
Nov. 13, 2009 Ad Effx Action Lift for Gaming measures effectiveness of in-game advertising on online consumer behavior REDMOND, Wash. and RESTON, Va. — Nov. 12, 20...

IBM’s WebSphere Commerce 7 supports mobile and social commerce
Nov. 12, 2009 With the WebSphere Commerce 7 e-commerce platform IBM Corp. released yesterday, shoppers can use a synchronized shopping cart across conventio...

Emnos and DemandTec Form Strategic Alliance to Jointly Market Services
Nov. 11, 2009 Retailers and consumer products manufacturers to benefit from advanced shopper analytics fueling price, promotion, and assortment optimization, one-to...

Compete and Cannondale to Offer New Insights Into Shopping Behavior From First Click to In-Store Purchase
Nov. 11, 2009 Partnership Pairs Clickstream and Point-of-Purchase Data for In-Depth Look at Consumers’ Purchasing Behaviors Boston and Wilton, CT – (, 20...