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  / E-Retailers

  Betty Mills hires a Macy’s manager to take over search marketing

  Rana Hannoush will oversee search activities for the b2b retailer.

  Posted 07/09/2012Thad RueterPost a comment

  Rana Hannoush will oversee search activities for the b2b retailer.

  Related Searches:B2b

• 

  / Marketing

  Sans catalogs, Betty Mills fixes up site search

  Supporting a broader product mix, a new site search kicks up conversions.

  Posted 07/05/2012Paul DemeryPost a comment

  Supporting a broader product mix, a new site search kicks up conversions.

  Related Searches:Celebros | Industry Average Conversion Rates

• 

  / E-Retailers

  General Mills bakes up a new e-commerce strategy

  The big food brand tests new shopping sites for Betty Crocker and gluten-free products.

  Posted 08/16/2011Paul DemeryPost a comment

  The big food brand tests new shopping sites for Betty Crocker and gluten-free products.

• / Technology

  Cooking.com will whip up online stores for Betty Crocker, Pillsbury

  General Mills has chosen Cooking.com to build and manage online kitchenware stores for BettyCrocker.com and Pillsbury.com. The new product lines will be promoted on the BettyCrocker.com and Pillsbury.com sites.

  Posted 06/20/2007Mark BrohanPost a comment

  General Mills has chosen Cooking.com to build and manage online kitchenware stores for BettyCrocker.com and Pillsbury.com. The new product lines will be promoted on the BettyCrocker.com and Pillsbury.com sites.

• / Technology

  General Mills joins UCCnet with 1,500 products

  General Mills has implemented 1,500 of its top selling products to UCCnet`s GLOBALregistry and is using UCCnet data synchronization services to exchange item information with Wal-Mart Stores and Wegmans.

  Posted 11/05/2002Kurt PetersPost a comment

  General Mills has implemented 1,500 of its top selling products to UCCnet`s GLOBALregistry and is using UCCnet data synchronization services to exchange item information with Wal-Mart Stores and Wegmans.
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  Digging for pay dirt

  Searching for better ways to serve shoppers, merchants turn to site search.

  Posted 08/01/2012Paul DemeryPost a comment

  Searching for better ways to serve shoppers, merchants turn to site search.
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  General Mills sends out the Red Spoon Squad and pushes gluten-free via e-commerce sites

  Two new e-commerce initiatives by the big manufacturer of packaged food products.

  Posted 08/31/2011Paul DemeryPost a comment

  Two new e-commerce initiatives by the big manufacturer of packaged food products.
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  A Fruitful Dialogue

  Shoppers speak through the site search box, and e-retailers can profit by listening closely.

  Posted 07/31/2011Zak StamborPost a comment

  Shoppers speak through the site search box, and e-retailers can profit by listening closely.

• / Press Release

  BettyMills.com Completes Its E-Commerce Migration to the Amazon EC2 Cloud

  The Betty Mills Company is a leading B2B e-commerce company.

  Posted 10/02/2012

  The Betty Mills Company is a leading B2B e-commerce company.

• Top 500: Betty Mills Co., The

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