/ Marketing

IRWD 2012: Speaking consumers’ language can boost search results

Search experts urge retailers to rely on phrases often used by online shoppers.

Posted 02/15/2012Thad RueterPost a comment

Related Searches:Seo | Baby | Irwd 2012

/ Marketing

Gilt aims to expand its reach via shopping sites and affiliates

The large flash-sale retailer will launch an affiliate marketing program for bloggers and fashion sites.

Posted 02/09/2012Paul DemeryPost a comment

Related Searches:Flash Sale Sites | Online Apparel Sales

/ Technology

Congressmen search for answers from Google

They want information about Google's revised privacy policy.

Posted 01/27/2012Zak StamborPost a comment

Related Searches:Google+

/ Marketing

A Google search tweak targets the top part of web sites

Google fights what it considers advertising clutter.

Posted 01/20/2012Thad RueterPost a comment

Related Searches:Seo

/ Marketing

ThinkGeek boosts conversions with affiliate marketer Skimlinks

The online gadget retailer also attracts more shoppers from smaller blogs.

Posted 11/02/2011Stefany Moore1 comments

Related Searches:Thinkgeek | Amazon Conversion Rate | Affiliate Marketing

/ E-Retailers

Macy’s and Target embrace editorial as a spark for e-commerce

They join a growing list of e-retailers looking to boost their appeal through content.

Posted 10/26/2011Thad RueterPost a comment

Related Searches:Macy's | Wayfair | Fashion

/ Marketing

Scholastic’s site redesign targets teachers

Upgrades seek better access to free content and teaching resources.

Posted 10/21/2011Internet RetailerPost a comment

/ Marketing

Facebook faces a new round of privacy concerns

Federal lawmakers and privacy groups want the FTC to investigate the social network.

Posted 09/30/2011Zak Stambor1 comments