Internet Retailer - Strategies For Multi-Channel Retailing

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How Improvement Direct improved average order value with A/B tests
Jun. 26, 2009 After conducting A/B tests related to its online payment methods, Improvement Direct Inc., a multiple web site retailer of household products, inc...
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Improvement Direct lands a new vice president of marketing
Apr. 13, 2009 Improvement Direct Inc. has named Brandon Proctor vice president of marketing. Proctor had joined the e-retail firm in October as vice president of ...




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