/ Technology

Influential venture capital firm to tech companies: Cut costs

Sequoia Capital, which provided early funding for such web stars as Google and Yahoo, told executives of companies it invests in to tighten their belts because more capital is going to be hard to come by.

Posted 10/28/2008Katie DeatschPost a comment

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/ Technology

Zappos steps outside to promote customer loyalty

In its drive to reach $1 billion in sales this year, Zappos.com places a strong emphasis on customer service—even if it means finding what a customer wants at another retailer, says Jane Judd, senior manager of customer loyalty.

Posted 05/08/2008Paul DemeryPost a comment

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/ E-Retailers

CoastalContacts.com sets its sights on selling eyeglasses with free trials

CoastalContacts’ try-before-you-buy approach is helping it market a product that can be a difficult sell for online retailers—prescription eyeglasses. More than 50% of shoppers who order one of its Trial Packs purchase frames, the retailer says.

Posted 03/12/2008Paul DemeryPost a comment

/ E-Retailers

Zappos hits $1 billion in lifetime gross sales

Zappos.com, a retailer of shoes and handbags, has amassed $1 billion in gross merchandise sales since launching in 1999, CEO Tony Hsieh tells InternetRetailer.com.

Posted 09/05/2006Kurt PetersPost a comment

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/ Technology

Zappos implements a customer service boot camp

Zappos.com is sending employees to the equivalent of a customer service boot camp. So far about 75% of the company’s more than 300 employees in Las Vegas have completed the program, says CEO Tony Hsieh.

Posted 01/11/2006Mark BrohanPost a comment

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/ Marketing

Merchants step up e-mail to maintain customer loyalty, study says

In a survey of 98 online merchants’ e-mail marketing strategies during Q4 of last year, The E-Tailing Group found mass merchants, home-and-garden and apparel retailers to be the most aggressive in using e-mail to spur repeated buying.

Posted 04/21/2004Paul DemeryPost a comment