Specialty / Non-Apparel
Dec. 1, 2009

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CenturyNovelty celebrates more effective paid search and higher conversions
Oct. 8, 2009 CenturyNovelty.com had been using paid search for eight years—five of them with the same paid search marketing provider. But Ian MacDonald, vice presi...

The Right Path
Aug. 1, 2009 The Right Path E-retailers say no fiddling with site search results: Let shoppers lead the way with guided search By Bill Siwicki Type
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Marrying inventory and shipping data produces results at CenturyNovelty.com
Apr. 2, 2009 If little Jessica’s eighth birthday party is Wednesday, Mom wants the party favors, plates and decorations to arrive no later than Tuesday. Thursd...
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ThinkGeek’s e-commerce sales rise 10% in second quarter
Mar. 4, 2009 Second quarter fiscal 2009 web sales at toy, game and novelty product retailer ThinkGeek Inc. increased 10%, from $17.7 million in Q2 of fiscal 2008 t...
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Speaker Profiles | IRCE 2010 Conference & Exhibition
…& Events Venue Hotels IRCE 2010 Conference Speakers Ian MacDonald, Vice President & General Manager, CenturyNovelty.com Ian MacDonald joined Century Novelty as a part-time cashier 10 years ago. Since then, Ian has held such positions as marketing manager and customer service supervisor while transforming…