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  / Marketing

  Retailers’ paid search spending increases 26% in Q4

  Mobile ads accounted for nearly a quarter of paid search spending on Black Friday.

  Posted 01/10/2012Allison EnrightPost a comment

  Mobile ads accounted for nearly a quarter of paid search spending on Black Friday.

  Related Searches:Ignitionone

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  / E-Retailers

  Chico’s makes a proper acquisition

  The women’s apparel chain acquires Boston Proper for $205.0 million in cash.

  Posted 08/17/2011Mark BrohanPost a comment

  The women’s apparel chain acquires Boston Proper for $205.0 million in cash.

  Related Searches:Chico's

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  / Marketing

  Levi’s added 1.6 million Likes in July

  That’s nearly a 35% increase in its number of Facebook followers.

  Posted 08/12/2011Zak StamborPost a comment

  That’s nearly a 35% increase in its number of Facebook followers.

  Related Searches:Victorias Secret | Victoria's Secret | Office Depot

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  / E-Retailers

  IRCE 2011 Report: Deep data dives produce finds for women’s apparel retailer Chico’s FAS

  The online retailer tries to fix the likelihood of a customer making a purchase.

  Posted 06/15/2011Zak StamborPost a comment

  The online retailer tries to fix the likelihood of a customer making a purchase.

  Related Searches:Jenn Mcclain | Retargeting | Chico's

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  / E-Retailers

  Chico’s direct sales rise 16% in Q1

  Total sales grew 11.5% to $537.2 million.

  Posted 05/19/2011Bill BriggsPost a comment

  Total sales grew 11.5% to $537.2 million.

  Related Searches:Chico's

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  / Marketing

  Retailers drive traffic and sales with text messages

  Up to 34% of consumers who receive text ads redeem them, survey reveals.

  Posted 05/12/2011Allison EnrightPost a comment

  Up to 34% of consumers who receive text ads redeem them, survey reveals.

  Related Searches:Kmart

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  / Marketing

  Retailers’ paid search spend jumps 24% in Q1

  Bing accounted for 20% of spending in Q1, down 22% from last year.

  Posted 04/14/2011Stefany MoorePost a comment

  Bing accounted for 20% of spending in Q1, down 22% from last year.

  Related Searches:Ignitionone | Search Marketing | Paid Search

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  / E-Retailers

  Direct sales grow 40% for Chico’s in 2010

  Total revenue and same-store sales grew 11.1% and 8%, respectively.

  Posted 04/11/2011Mark BrohanPost a comment

  Total revenue and same-store sales grew 11.1% and 8%, respectively.
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  / E-Retailers

  Chico’s hires an apparel veteran as its head of marketing

  Celia Rao Visconti comes from women’s clothing retailer New York & Co.

  Posted 03/17/2011Thad RueterPost a comment

  Celia Rao Visconti comes from women’s clothing retailer New York & Co.

  Related Searches:Chico's

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  / Marketing

  AT&T dials in to location-based mobile marketing

  The carrier is sending messages to registered customers when they’re near stores and other locations.

  Posted 03/01/2011Katie DeatschPost a comment

  The carrier is sending messages to registered customers when they’re near stores and other locations.

  Related Searches:Jetblue

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