/ Marketing

New animated video pulls up conversion rate at Blinds.com

Shoppers on Blinds.com viewing a new animated “Sunny the Dog” video, which illustrates the steps customers need to take to order window coverings, have a conversion rate 33% higher than the average conversion rate on the site, the retailer says.

Posted 10/15/2009Paul DemeryPost a comment

/ Technology

Blinds.com lifts sales by opening its web analytics window to suppliers

By sharing site analytics data with its merchandise suppliers, Blinds.com tripled the sales volume of Levolor branded window treatments during a special promotion that the analytics data helped to create, the retailer says.

Posted 08/29/2006Kurt PetersPost a comment

/ Technology

How Blinds.com uses web analytics to set retail prices with suppliers

Suppliers want Blinds.com to pay higher prices; the retailer uses web analytics to show how lower prices on some items will help overall sales.

Posted 05/18/2006Paul DemeryPost a comment

/ Technology

Campaign management lifts conversions while cutting spending at Blinds.com

Blinds.com boosts conversions by 7% and reduces the cost of getting them by 25% with paid search management by NetElixir. A key factor in those results: augmenting automated bid management with 24/7 human monitoring.

Posted 11/22/2005Kurt PetersPost a comment

Big Deal

By letting suppliers peek through at analytics, Blinds.com is increasing sales through better trade deals.

Posted 09/28/2006Internet RetailerPost a comment