Internet Retailer - Strategies For Multi-Channel Retailing

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Retailers are getting more out of search marketing
July 1, 2009 Fiscal inertia characterized much of U.S. retailing in late 2008 and early 2009 as the country reeled from one bad economic report after another. But ...
Related Searches: Youramigo | Seo

Customers show their intentions with paid search—and retailers reap rewards
Apr. 9, 2009 Knowing the intention of an online shopper makes it much easier to convert them into a buyer. If a shopper says he wants the Blu-ray of the remake of ...

Search marketing, especially optimization, is a buoy in the economic storm
Apr. 1, 2009 Since September when all hell broke loose in the U.S. economy, retailers have been looking for any competitive edge they can find to grow sales—or in ...
Related Searches: Search Marketing | Affiliate Marketing | Most Purchased Products On The Net

Putting YouTube to work in search marketing
Apr. 3, 2008 Coordinated with a search marketing campaign, a new Google AdSense program that places ad-supported YouTube videos on retail sites has led to much...
Related Searches: Youtube

Former firstStreet marketing director launches e-commerce firm
Mar. 31, 2008 Daniel Yonts, former Internet marketing director at firstStreet, which sells products for older consumers online and by catalog, has launched PayingAt...

A new marketing director paves the way at firstStreet
Mar. 10, 2008 FirstStreet, a retailer selling products aimed at baby boomers, has hired Hunter Mefford as its director of Internet marketing. Mefford will oversee a...

Ad Money
Feb. 1, 2008 At firstStreetOnline.com, where a retailing strategy based on innovative consumer products goes hand in hand with innovative marketing, director of In...
Related Searches: Compete Inc

firstStreetOnline channels new media to build natural search and sales
Dec. 27, 2007 FirstStreetOnline, which caters to the baby boomer market with innovative products, has launched firstStreetReports.com as a video-enhanced informatio...

Online holiday sales: “So far, so good”
Nov. 27, 2007 It’s way too soon to pop the champagne corks, but early indications are that the online holiday shopping season is off to a strong start. Analysts not...

Retailers strive for smooth sledding during holiday season
Oct. 1, 2007 As retailers prepare for the make-or-break fourth quarter, Daniel Yonts, director of Internet marketing at high-tech and home furnishings retailer fir...


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