Internet Retailer - Strategies For Multi-Channel Retailing

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Google gets more personal, but e-retailers need not fret, expert says
Feb. 5, 2010 Google Inc. announced late last year it will begin using cookies to deliver more personalized search results. While this could impact natural sear...

Role player
Feb. 1, 2010 Imagine an online retailer, BestStuff.com, with a product catalog that includes a large assortment of one category of product: gizmos. BestStuff offer...
Related Searches: Demographics Of Online Shoppers

Personalization Plus
Feb. 1, 2010 At BikeSomeWhere.com, CEO Jeff Stone figured there must be a better route to serving up personalized content to his customers. So he turned to two tec...
Related Searches: E-retail Sales Growth

Putting goods on display
Feb. 1, 2010 Many last-minute online holiday shoppers don`t know what to get and have only days to get it. These shoppers are open to gift suggestions, especially ...
Related Searches: Bill Siwicki | Permuto | Industry Average Conversion Rates

Going Global in Retail
Feb. 1, 2010 Even before the U.S. entered a period of souring consumer confidence and slowing sales growth at home, several U.S.-based retailers were looking inter...
Related Searches: Internet Sales Trends | International Ecommerce | Online Sales Projections

Ready to redesign
Feb. 1, 2010 In spite of the recession, more than three in five web retailers redesigned all or part of their web sites in 2009. And with an economic recovery unde...

Technology vendors snap up smaller players, aiming to provide a fuller range of services
Feb. 1, 2010 E-commerce deal-making picked up late last year as the recession ebbed, and the pace accelerated sharply last month, with several e-commerce technolog...
Related Searches: Don Davis

Holiday season e-mail campaigns did better in 2009 than ’08, e-Dialog says
Jan. 28, 2010 By improving how they engaged consumers with targeted e-mail marketing campaigns, retailers boosted e-mail-driven sales by 2.5% year-over-ye...

Segmented and social, e-mail helps FireKeepers fire up loyalty club members
Jan. 28, 2010 Battling competition in a growing casino market, Battle Creek, MI-based FireKeepers Casino has used e-mail segmented by recipientsÂ’ interest and...

Year-end cash-back program contributes to Market America’s 35% growth
Jan. 27, 2010 Mass market web retailer and online marketplace operator Market America Inc. rolled out a 2% cash-back program in November that helped boost 2009 onli...
Related Searches: Market America | Marketamerica | Top 500


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