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Role player
Feb. 1, 2010 Imagine an online retailer, BestStuff.com, with a product catalog that includes a large assortment of one category of product: gizmos. BestStuff offer... Related Searches: Demographics Of Online Shoppers King Arthur Flour cooks up higher checkout conversion rates
Dec. 15, 2009 Baking products retailer King Arthur Flour Co. Inc.`s in-house technology team has streamlined the checkout process on KingArthurFlour.com and in the ... Related Searches: Cart King Arthur Flour bakes up a viral promotion
Jun. 19, 2009 If anyone needs proof of the viral nature of the web and the benefits that that can bring to e-retailers, they need look no farth... Related Searches: King Arthur Flour | Halley Silver Low-cost and free site design tools are there for the asking, panelists say
Jun. 16, 2009 Strategic thinking, negotiating deals and making smart use of a host of free and low-cost online design resources are some of the keys to Related Searches: Halley Silver Rewriting the playbook
Jun. 1, 2009 Cookie and cake production soars in homes across the country around the holidays, but when spring rolls around even dedicated baking enthusiasts are l... Related Searches: Mary Wagner | Escalate Retail | Affiliate Marketing Personalized e-mails drive up sales at King Arthur Flour
May 29, 2009 An e-mail campaign that sent customized e-mails to consumers based on their past purchasing behavior helped cook up higher sales at online retai... New site search cooks up higher conversions at KingArthurFlour.com
May 12, 2009 KingArthurFlour.com increased its conversion rate among consumers who search the site for products by 10% from to March 2009, after impleme... Related Searches: Endeca | King Arthur Flour Web manager rises to e-commerce director at King Arthur Flour
Mar. 9, 2009 King Arthur Flour has promoted Halley Silver to director of e-commerce. Silver joined King Arthur Flour in as web marketing... Related Searches: Halley Silver | King Arthur Flour IRCE 2009 Conference Proceedings on CD
…Speakers Halley Silver, Director, E-Commerce, King Arthur Flour Halley Silver joined King Arthur Flour in October 2007, and since then has led the web team through two site redesigns, the launch of the Bakers' Banter Blog, and numerous web technology changes. Before joining King Arthur, Halley managed…
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