e-Dialog Empowers PETCO to Create and Send Highly Relevant and Automated E-mail Marketing Campaigns
Nov. 4, 2009 Leading Pet Specialty Retailer Optimizes Newsletter Performance and ROI Using e-Dialog’s Campaign Management Tools and Services SEATTLE and BURLI...

Even in a recession, pet owners can be inspired to buy more, Petco learns
Feb. 5, 2009 John Lazarchic used to think customers came to Petco.com planning to spend a certain amount, and that they would be reluctant to spend much more...
Related Searches: Certona | Petco | Pet Supplies

Alibris, Petco share insights on managing analytics data
Sep. 25, 2008 While online retailers deal with more data than ever related to customer activity both on and off their own web sites, they must learn to manage...
Related Searches: Petco

Shop.org elects its 2009 board
Sep. 8, 2008 Shop.org, the e-commerce unit of trade group the National Retail Federation, has elected its board for 2009. Newly elected to board are: ...
Related Searches: John Mcateer | Petco | Ralph Lauren

Petco uses user-generated content to build on customer loyalty
May 8, 2008 Loyal customers often care enough about a brand to write positive reviews, which in turn can be used to engender consumer trust. Just ask Petco An...
Related Searches: Petco

Do you know me?
Apr. 1, 2008 As a shopper at Petco.com clicks on pages showing cat food, the pet supplies retailer can make an educated guess about which cross-sell offers to feat...
Related Searches: Coresense | Don Davis | Petco

Coremetrics Connect™ Launches to Optimize Online Marketing
Feb. 27, 2008 Technology Platform Integrates Online Marketing with Certified Partners SAN MATEO, Calif., , 2008 – Coremetrics, the leading provider o...

The Power of Customer Reviews
Feb. 1, 2008 Word of mouth is a proven way of driving sales. When product buyers give a thumbs-up, the endorsement carries powerful credibility that retailers and ...
Related Searches: John Thompson Best Buy | Netshops | Powerreviews

The new obstacles to e-mail delivery
Nov. 1, 2007 Consumers are increasingly disgusted with unwanted e-mail. They and the Internet service providers that funnel e-mail to them are continually adopting...

With customer reviews, Petco shoppers read and buy
Oct. 5, 2007 Consumers read and heed online reviews, suggests a new survey commissioned by consulting firm Deloitte & Touche LLP. And the experience of...