/ Marketing

Free is good, but not always best

Clicks from natural search results may appear free, but they’re not. Paid search can be more effective.

Posted 06/11/2010Internet RetailerPost a comment

/ E-Retailers

eDiets.com names a new CEO as it seeks to stem its financial losses

Kevin McGrath, former president and CEO of technology manufacturer Digital Angel Corp., has been named CEO of the online provider of diet plans and meals. Former CEO Stephen Rattner will be executive vice president of corporate services.

Posted 01/05/2009Katie DeatschPost a comment

/ E-Retailers

eDiets.com names a new vice president and general manager of meal delivery

Linda Kohler will oversee meal delivery strategy and partnerships at eDiets.com, which sells freshly prepared foods that work with more than 20 diet plans.

Posted 10/20/2008Katie DeatschPost a comment

/ Technology

Video product review site ExpoTV.com gets $6 million in funding

ExpoTV, which operates as ExpoTV.com, a web site that features videos of consumer-generated product reviews, has received $6 million in Series A funding, led by Masthead Venture Partners and Prism VentureWorks. The round included existing investors.

Posted 12/21/2006Kurt PetersPost a comment

Ace Hardware grows loyalty club as it expands online shopping

Supported by an expanding array of merchandise available exclusively online, Ace Hardware expects to continue sharp growth in its loyalty program to 10 million customers this summer, the company says.

Posted 05/05/2005Paul DemeryPost a comment

/ Technology

Sierra Trading Post finds live chat key to customer service

Web orders now constitute 50% of the multi-channel retailer’s total sales, but many customers order from home on dial-up connections. For those locked into a single line, chat gets get questions answered without having to disconnect from the site.

Posted 08/25/2004Mary WagnerPost a comment