Direct marketing firm Proclivity hires a technology veteran
Jan. 4, 2010 Proclivity, a direct marketing firm for e-retailers, has hired William Baxter as vice president of technology. He will be in charge of technology de...

Responsys Delivers Industry`s First Fully Embedded Integrations with Leading Recommendation and Targeting Solutions
Jun. 17, 2009 New partnerships make it easy for marketers to personalize campaign content for greater relevance and ROI SAN BRUNO, Calif. - , 2009 -...
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Proclivity Systems Announces New Vice President of Sales
May 11, 2009 Steve Booth joins Proclivity to lead sales and marketing initiatives and expand the company`s customer base NEW YORK – , 2009—Proclivity Sys...
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Proclivity Systems closes on $5.5 million in financing
Sep. 22, 2008 Proclivity Systems, a provider of technology for marketing and merchandising to online consumers based on their shopping behavior, has recei...

E-mail offers multiple ongoing customer interactions, expert says
Sep. 18, 2008 The right e-mail tactics can play a big role in boosting online sales and conversions while at the same time reducing customer turnover, Sheldon Gilbe...

Barneys improves e-mail targeting with new tool
Dec. 31, 2007 Upscale retailer Barneys New York Inc. has become the first announced client for start-up Proclivity Systems, whose technology helps retailers determi...

Innovative Technology Predicts Consumer Behavior and Buying Habits
Sep. 25, 2007 Proclivity™ predicts what customers will buy, when and at what price point New York, NY – , 2007 – Gilbert Systems, developer of a ...

Men outspend women on the web--by 15%, survey says
Dec. 14, 2004 Men are outshopping women on the Internet, and their wives don’t even know it, according to an America Online study. Men who shop onli...

Web sales outshine store sales everywhere in December
Jan. 9, 2003 While most merchants were bemoaning the less-than-stellar sales of the holiday shopping season, consumers were demonstrating a decided proclivity to s...

E-retailers need more than sock puppets and Super Bowl ads to convert shoppers to buyers
Mar. 1, 2001 Marketing online has come a long way in a short time. Investors have galvanized Internet companies to evolve their marketing strategies from a mass ...