/ Marketing

Bing gets friendlier with Facebook

The Microsoft search engine will pepper search results with Facebook information.

Posted 05/11/2012Paul DemeryPost a comment

/ Technology

Experian will sell PriceGrabber

Ybrant Digital will buy PriceGrabber in a deal worth $175 million.

Posted 05/10/2012Allison EnrightPost a comment

/ Marketing

SmileyCookie.com tempts wavering shoppers via e-mail

The campaign boosts sales by 15%.

Posted 05/10/2012Katie DeatschPost a comment

/ Marketing

Google Maps steers mobile shoppers to Google’s daily deals

Google is also testing an Offers tie-in with consumers’ credit cards.

Posted 05/09/2012Zak Stambor2 comments

Related Searches:Coupons

/ Marketing

Personalized e-mails to likely buyers pay off for Totes-Isotoner

The retailer’s e-mail open rate quadrupled and average order value rose 10.5%.

Posted 05/09/2012Amy DustoPost a comment

/ Technology

Small businesses using mobile marketing see jump in new business

69% of small businesses consider mobile marketing crucial to growth, a study finds.

Posted 05/07/2012Bill Siwicki1 comments

/ Marketing

Mining the value of your Facebook user base

An IRCE speaker will discuss how to grow and monetize a Facebook fan base.

Posted 05/04/2012Mary WagnerPost a comment

Related Searches:Irce 2012

/ Technology

Why Google converts best among comparison shopping sites

Google operates the comparison shopping site with the highest conversion rate in the first quarter of 2012.

Posted 05/03/2012Paul DemeryPost a comment

Related Searches:Online Shopping Statistics | Amazon Conversion Rate | Amazon Online Sales Statistics