/ Marketing

Only 2% of French consumers say they would buy through Facebook

French retailers view Facebook as a marketing tool rather than a sales channel.

Posted 04/16/2012Internet RetailerPost a comment

/ Marketing

Gilt’s vendor does the math to produce better payback from online display ads

An automated ad-buying system from MediaMath finds the right customers, Gilt says.

Posted 04/05/2012Don DavisPost a comment

/ Marketing

Social sharing helps consumers find products

62% of avid online shoppers read product-related comments from Facebook friends.

Posted 03/28/2012Zak StamborPost a comment

Related Searches:Online Buying Habits | Social | Online Purchase Statistics

/ Marketing

Facebook friends are friends indeed

Wal-Mart’s Facebook fans are 40% more likely to buy from Wal-Mart than the average shopper.

Posted 11/16/2011Allison Enright3 comments

Related Searches:Affiliate

/ E-Retailers

Fab.com reaches 1 million members in five months

The members-only flash sale site gives all customers $10 off this week.

Posted 11/15/2011Stefany MoorePost a comment

Related Searches:Jewelry Market Share | Pinterest | Flash Sale

/ E-Retailers

Referrals among friends pay off for Folica.com

The hair care e-retailer rewards customers whose endorsements win sales.

Posted 08/30/2011Allison EnrightPost a comment

Related Searches:Folica | Hair Care | Conversion Rate Statistics

/ E-Retailers

E-retailers plan for flexible return windows this holiday

ScotteVest.com, for example, will allow returns for 60 days, instead of 30.

Posted 08/11/2011Allison EnrightPost a comment

Related Searches:Scottevest | Online Apparel Sales

/ Marketing

A new site generates buzz via Facebook

Targeted ads help YouBeauty.com attract thousands of Facebook fans.

Posted 07/13/2011Zak StamborPost a comment

Related Searches:Loreal | Kohls