/ Technology

More advertisers want readers to take action—now

Use of QR and similar codes is growing in magazine ads, a study finds.

Posted 05/14/2012Bill SiwickiPost a comment

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/ Technology

MasterCard launches a digital wallet

American Airlines and Barnes & Noble are among the first to use PayPass Wallet Services.

Posted 05/09/2012Katie Deatsch1 comments

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/ Technology

Peapod lets Chicagoans scan and shop during their commute

Train passengers can scan items on posters to buy them through Peapod.

Posted 05/07/2012Katie Deatsch1 comments

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/ Marketing

Wrapp launches a digital gift card service in the U.S.

The Swedish startup enables consumers to send gift cards via Facebook.

Posted 05/03/2012Amy DustoPost a comment

/ Technology

Mobile specialist Where Ads takes the PayPal name after being bought by eBay

The location-based mobile ad platform is now called PayPal Media Network.

Posted 05/02/2012Katie DeatschPost a comment

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/ Technology

CVS’s updated mobile app lets smartphones double as loyalty cards

The app enables users to store their loyalty card data in their smartphones.

Posted 05/02/2012Katie DeatschPost a comment

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/ Technology

Allrecipes.com’s upgraded app lets consumers scan for supper help

A new feature lets cooks scan grocery bar codes for help with culinary creations.

Posted 04/10/2012Katie DeatschPost a comment

Related Searches:Food | Grocery | Qr Code

/ Marketing

Sephora gets a mobile and social makeover

The cosmetics retailer launches a mobile site and apps and tests iPads in stores.

Posted 04/09/2012Stefany MoorePost a comment

Related Searches:Sephora | Social Commerce