/ Marketing

StubHub uses customer data to fuel online ads

The ticket marketplace links customers’ interactions to display ads.

Posted 05/15/2012Allison Enright1 comments

Related Searches:Stubhub

/ Technology

Groupon’s commission is rising

An analyst says Groupon Goods could be more profitable than once thought.

Posted 05/15/2012Zak StamborPost a comment

/ Technology

Groupon’s revenue jumps 89%

The daily deal operator posts a Q1 operating income of nearly $40 million.

Posted 05/14/2012Zak StamborPost a comment

/ Marketing

Twitter adds e-mail marketing expertise

Acquires RestEngine, which  helps social application publishers send targeted e-mails.

Posted 05/11/2012Zak Stambor1 comments

/ E-Retailers

A two-step e-mail campaign helps Folica lift sales

Reinforcing its e-mail message on its site boosts conversions 68%.

Posted 05/11/2012Allison Enright1 comments

Related Searches:Steelhouse

/ E-Retailers

Top 500 manufacturers can do more to run at full capacity online

Channel conflict remains an issue.

Posted 05/11/2012Mark Brohan1 comments

Related Searches:Nordstrom

/ Marketing

A resort more than doubles its Facebook following thanks to an e-mail campaign

Within a day of its initial message, Rancho Las Palmas boosted its Likes 50%.

Posted 05/10/2012Zak StamborPost a comment

/ Marketing

SmileyCookie.com tempts wavering shoppers via e-mail

The campaign boosts sales by 15%.

Posted 05/10/2012Katie DeatschPost a comment