Drawing the line between church and state
Sep. 1, 2009 A few weeks ago, I got an e-mail from a subscriber critical of our

Internet Retailer wins injunction against marketer of bogus IRCE list
Aug. 5, 2009 A federal judge has issued an injunction against Email Appenders LLC, which last year tried to sell what it falsely claimed to be a list of attendees ...

MyBuys Furthers Market Leadership with Phenomenal First Half of 2009
Aug. 4, 2009 Financing, Client, Partner, Product and Employee Expansion Drive Momentum Redwood City, CA—, 2009—– MyBuys, the leading provider of persona...
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Here today, here tomorrow
Aug. 1, 2009 A trade show can provide a good gauge of the health of an industry. And the message delivered by the 2009 Internet Retailer Conference & Exhibition wa...
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IRCE earns recognition as one of 50 fastest-growing shows for 2nd year
July 22, 2009 For the second year in a row, the Internet Retailer Conference & Exhibition has been named one of the 50 fastest-growing trade shows in North America ...

Internet Retailer Conference attracts more than 5,000 to Boston
Jun. 19, 2009 In spite of the continued uncertainty of the economy and the retail market, the fifth annual Internet Retailer Conference & Exhib...

Social media users are 83% more likely to be loyal customers, retailer says
Jun. 19, 2009 For a new marketing medium, social media isn`t doing too bad at Lion Brand Yarn Co.: 20% of shoppers coming to the e-commerce site from ...
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How Skechers serves the right ads to the right people at the right time
Jun. 19, 2009 Unlike with many retailers, online display advertising is performing well for Skechers USA Inc. Of marketing and advertising dollars spent,...
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The affiliates that rise to the top need special attention, Petco says
Jun. 18, 2009 There`s the 80/20 Rule, and then there`s the 95/5. That`s the one Petco Animal Supplies Inc. operates under when it comes to affiliate marketin...
Related Searches: Petco | Affiliate

When more than one channel produces an order, which gets the credit?
Jun. 18, 2009 Paid search, natural search, e-mail, affiliates, blogs, social networks-customers can get to an e-commerce site from anywhere and everywhere. T...