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Responsys expands marketing reach with acquisition of Smith-Harmon
Oct. 30, 2009 With its agreement to buy Smith-Harmon, a provider of digital marketing services, e-mail and cross-channel marketing services firm Responsys plans to ...

Continental Airlines gets a lift from an upgraded e-mail program
Oct. 1, 2009 With a revised TripNotes e-mail marketing program more directly tied into customers’ travel plans, Continental Airlines Inc. has raised click-...

Burton Snowboards Flies High with the Launch of New eCommerce Site Powered by Demandware
Sep. 22, 2009 World’s leading snowboarding company selects Demandware to power ecommerce, community engagement and immersive brand experience Woburn, Mass. – Sep...
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Responsys goes down under
July 6, 2009 E-mail service provider Responsys has opened a new office in Sydney, Australia. The office will serve clients in Australia and New Zealand. ...

Responsys Delivers Industry`s First Fully Embedded Integrations with Leading Recommendation and Targeting Solutions
Jun. 17, 2009 New partnerships make it easy for marketers to personalize campaign content for greater relevance and ROI SAN BRUNO, Calif. - , 2009 -...

Proclivity Systems Announces New Vice President of Sales
May 11, 2009 Steve Booth joins Proclivity to lead sales and marketing initiatives and expand the company`s customer base NEW YORK – , 2009—Proclivity Sys...

J.C. Whitney’s social alert e-mails get 50% click-through rates
Apr. 30, 2009 Automotive products retailer J.C. Whitney & Co. is leveraging social networking features on its site in event-triggered, individualized e-mails that p...

Experian Marketing Services Brings on Marketing Sales Veteran to Lead Data Management Business
Apr. 13, 2009 Schaumburg, Ill., , 2009 — Experian Marketing Services today announced the appointment of Jeff Lundal as its new vice president of sales. Lunda...

Responsys Appoints John Berkley as Vice President of Product Marketing
Apr. 13, 2009 Former Oracle and Tealeaf veteran to further strengthen the breadth and depth of marketing executive team San Bruno, Calif. – , 2009 – Re...

Welcome e-mails aren’t always so welcoming, a marketing agency study shows
Mar. 13, 2009 Many online retailers are missing the chance to cement the relationship with customers when those customers sign up for e-mail messages ...
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